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Business Articles

Business Articles

8 Key Digital Marketing Trends for 2021

The ongoing COVID-19 pandemic has upended how businesses operate. We’ve seen more products and services move online and many employees will continue to work remotely or in a hybrid setting for much of next year. […]

Branding & Marketing

Do You Have A Starving Crowd ?

There is story about legendary copy writer Gary Halbert who once asked a room of aspiring copywriters below question. Question: Imagine you are opening a hamburger stand on beach what do you need most to […]

Business Articles

KEY ASPECTS OF STARTUP FUNDING

COVID-19 pandemic has created a unique situation before all of us which we never witnessed before. Global economies are facing serious crisis related to un-employment, sustainability in terms of small and medium enterprises and liquidity. […]

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Around the World – Sales, Marketing & Branding

Selling To Corporates In Uncertain Times with Catherine Watkin
Around the World

Selling To Corporates In Uncertain Times with Catherine Watkin

The current crisis seems to have split small businesses, including consulting businesses, into three camps: Everything’s cancelled  Everything’s carrying on as normal Everything’s ramped up and they’ve got more enquiries than they can handle In […]

Around the World

The need of Graphics Designing for Every Business

Graphical Identity is insanely important to the success of your web or business. It can: Attract potential clients to your website/ business. Show up your expertise and prove that you’re trustworthy and Also, Viewers are […]

CRM is the key to assured success for SMEs
Around the World

CRM is the key to assured success for SMEs

Customer Relationship Management (CRM) is no longer just a sales and marketing software but has gained recognition as one of the standard business processes imperative for a successful enterprise. While most MNCs and larger companies […]

Around the World – Operations, IT, Innovation & Startups

You Are The Problem With Your Business
Around the World

You Are The Problem With Your Business

A great way to screw up your company is to get into the habit of blaming your suppliers, the market, your staff or your product for your failures. I recently heard a story of a […]

How “Nudge Theory” is changing engagement
Operations, IT, Innovation & Startups

How “Nudge Theory” is changing engagement

“Nudge Theory,”  is based on encouraging individuals to do things they wouldn’t necessary do on their own. What is now called “nudge theory” isn’t totally new. The first wind-up alarm clock, for example, was a […]

Around the World – Planning, Finance & Funding

5 Survival Tips for First-time Entrepreneurs
Around the World

5 Survival Tips for First-time Entrepreneurs

If you’ve been thinking about becoming an entrepreneur for years but have never taken the leap, there may be no time better than the present. While it once required lots of capital, meaning taking out […]